Shared Shores&Stories: Discovering the Rich Cultural Heritage&Terroir of Pomorie-Kırklareli Tourist Area

Project Acronym: SHARE

Project ID:BGTR0200103
Call for proposals:

2021TC16IPCB005 – 2023 – 2 Restricted Call for Development and Submission of Full Project Proposals (FPP) under Priority 2

Priority/Specific objective:

Priority 2 - Integrated Development of the Cross-border Region

Specific objective: RSO5.2. “Development of better access to services of general interest” 

Budget:  EUR 956 065,15
Duration:24 months
Start date:24.06.2025
Lead partner:

Municipality of Pomorie, Bulgaria

Project partners:
  • Trakya Development Agency, Bulgaria
  • Community Center “Prosveta 1888”, Bulgaria
Objectives:

To strengthen tourism in the Pomorie-Kırklareli border region by capitalizing on its cultural heritage, natural beauty, gastronomy, and unique attractions. By creating a unified and appealing destination, the project aims to increase tourist flows, boost the local economy, and establish the region as a competitive and sustainable year-round tourist destination through tourism initiatives and digital connectivity. 

Project activities:

  • Soft activities: Strategy for the development of the cross-border region Pomorie-Kırklareli through a stakeholder engagement study and creating a guide for sustainable tourism practices
     
  • Tourism related activities: Organizing the "Pomorie on Three Stages" festival to promote the tourist destination. Promoting a shared tourist route through the distribution of a film, brochures, postcards, and maps
     
  • Infrastructural support to boost sustainable tourism in the cross-border region:
     
    Pomorie – restoration of a building with historical value and establishment of "House of Culture and Traditions“,  delivery of equipment to provide a virtual reality experience
     
    Kırklareli District – marking routes by placing permanent information signs on key tourist road infrastructure
     
    Babaeski and Ahmetbey – installation of 2 electric vehicle charging stations. Delivery of an electric vehicle.